Note: designs will be shared in class
Name of brand: Vibe! (chewing gum)
Website: www.thevibe.com
Branding feel: refreshing, successful, alive, vibrant, energetic, winner, free, happy, sassy
Target customer: urban professionals of all kinds, commuters (not just corporate types)
Ad Specifications:
Required copy: New; soft mint; Vibe!
Optional copy: Catch the vibe
Required image placeholder: Represent pack of gum with a blank cube-rectange shape.
Must be created in PowerPoint, with no use of design template
Must be 8.5×11 (paper size) in portrait (vertical) orientation (to fit upright in bus shelter window)
Include separate slide for found works credits (images, artwork, etc).
St. Patricks Day Community Dinner and Dance Gathering
Thursday March 17, 2022
Hosted by Carole’s Restaurant
Proceeds will go to benefit Meals On Wheels
220 Farmington Avenue Bristol Connecticut 06000
Tickets are $25 per adult, $10 per child under 12
Advanced reservations recommended: 860-555-5688
Seating 1 at 4:00pm
Seating 2 at 7:30pm
Music by DJ Shannon
Purpose: This event is geared toward families, community groups, elder parents and their adult kids, etc. Buffet-style dinner will feature corned beef, fish, and vegetable options. Music will consist of Irish traditional, playful oldies, and popular upbeat hits.
Flyer Specifications:
Must be 8.5×11 (paper size)
Must be created in PowerPoint, with no use of design template
No more than 3 total colors may be used, including black (saves printing costs)
The flyer will be distributed at the restaurant as well as at local senior centers and homes, churches, Irish clubs, and community bulletin boards.
Include separate slide for found works credits (images, artwork, etc).
All specifications must be met.
Treatment/feel of design must reflect information provided.
Evaluation includes creativity, use of copy, typography, contrast, repetition, alignment, proximity, consideration of +/- space, overall appeal, clarity, accessibility, accuracy, and strength of message.
Must include two separate slides for found works credits (images, artwork, etc).
All items must be submitted in order to earn credit for this assignment.
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