Specifications:

• 2-3 page paper
• Created in a Word document
• Follows APA, formatting
• Includes a Reference page for cited sources

Instructions: Continuing the plan, compose a 2-3 page paper, using at least 2 outside sources, that identifies the following elements of your organization:

• Industry analysis: Use the following https://www.marketresearch.com/ (Links to an external site.) to help you research the industry/market your business intends to serve.

• Mission statement: Your business will need a mission statement and the following link for https://www.fastcompany.com/ (Links to an external site.) will help you in composing an effective statement for your organization.
• Business goals: These are specific interim or ultimate time-based measurements to be achieved by implementing strategies in pursuit of the company’s objectives, for example, to achieve sales of 3 million dollars in three years. Goals should be quantifiable, consistent, realistic, and achievable. They can relate to factors like market (sizes and shares), products, finances, profitability, utilization, and efficiency.
• Project objectives: State the business’s objectives in terms of the results it needs/wants to achieve in the medium/long term. Aside from presumably indicating a necessity to achieve regular profits (expressed as return on shareholders’ funds), objectives should relate to the expectations and requirements of all the major stakeholders, including employees, and should reflect the underlying reasons for running the business. These objectives could cover growth, profitability, technology, offerings, and markets.
• Value proposition: The Kinesis Company provides information on how to write a value proposition. Using the PreviousNext