Question 2. Explain how luxury and religion share a common core. First, draw this wheel and then define each term.
Question 3. What are the drivers of luxury? and then explain each term.
Question 4. Draw the brand identify prism, explain each term, and then apply it to Kingfisher. You should go online, i.e., YouTube, to learn more about the company before it went bankrupt.
Question 5. Draw the semiotic square, explain the square, and then apply it to Kingfisher.
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