Overview

In this discussion, you will identify fallacies used in advertisements and consider how advertisements try to persuade us.

Part 1: Review the following two examples of advertisements and write a post that analyzes the advertisements. In your post, detail the fallacy or fallacies these advertisements commit. Please carefully specify the premises and conclusion, including hidden premises. How does recognizing these fallacies change the way you see these campaigns, if at all? Why might these and other fallacious advertisements be appealing despite their logical deficiencies?

1. Click the following link to watch this commercial: .

2. According to legend, a number of years ago, a tuna company advertised its fish with the slogan “Never turns black in the can.” An important fact to keep in mind is that tuna doesn’t turn black in the canever.