·       Conduct an analysis of Big Data and Business Intelligence. (50%)

The analysis should be more than stating "what is" and should focus on the application of Big Data in the following areas:

o   Background – Why don’t we simply use the RDBMS?

o   Business Intelligence Solutions: 

o   Business Case – How Big Data has been used in different industries? 

o   Impacts to Scorecard / Dashboards / Reporting 

o   Best Practices 

·       What are the impact(s) of Big Data to any one of the following industries? Your analysis needs to include the SWOT analysis. (30%): 

o   Financial Services

o   Retail: 

o   Hospitality and Entertainment

o   Government

o   Pharmaceuticals and Life Sciences

·       Overall (20%)

o   Did you consider all aspects of the problem? Did you discuss all important points in your memo?

o   How easy is your memo to read? Is your memo/analysis layout easy to comprehend?

o   Did you include all the sources?

-Include Cover Page

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