Assignment # 2 Everything Old is New Again
Please read Standage Introduction pp 1-6
Please answer these questions.
1) How are Cicero’s papyrus rolls analogous to today’s social media?
2) According to Standage, what is the difference between mass media and social media?
3) What does Standage want people to understand about social media?
4) What is the bonus phrase? (It’s in the recorded class)
Assignment # 3 “I Don’t Necessarily Agree with Everything I Say”–Marshall McLuhan
Please read, Marshall T. Poe, from “Introduction: A History of Communication”, in the Communication Media folder in Course Documents
Please answer the following:
1) Who is Marshall McLuhan? What was he telling us about media?
2) What are the categories coined by Poe to describe the various schools of thought of followers of McLuhan? Describe each. Do any of these make sense to you?
3) What is the bonus phrase?
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