Company Analytical Report #1: Disney
Evaluate different aspects of the broad external environment of the
company and the strength of the competitive forces in its major businesses. In particular, assess the five
forces and the environmental trends in the industry. Use your analysis to assess the attractiveness of
the main industries the company competes in and how this affects the companys economic
performance. Incorporate data to support your arguments.
The five forces refer to Porter’s Five Forces Model. The force which assigned for me to write on is
THREAT OF SUBSTITUTE PRODUCTS
You only need to focus on this force.
Please let me know if you have any questions.

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