Chapter 2: The case of Jim Bakker and PTL
Chapter 7: Developing a communication strategy: Ultimate Escapes
Chapter 11: The Crestwood INN
Chapter 12: Service quality at Remington Hotel
Chapter 13: Part 1, Is this any way to run an airplane?
Chapter 2: The case of Jim Bakker and PTL
Chapter 7: Developing a communication strategy: Ultimate Escapes
Chapter 11: The Crestwood INN
Chapter 12: Service quality at Remington Hotel
Chapter 13: Part 1, Is this any way to run an airplane?
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