Amazon can generate extra revenue from other businesses by offering its excess capacity to those who need it. Like most companies, Amazon uses only a small portion of its total computing capacity at any time. Its infrastructure is considered by many to be among the most robust in the world. Write a 2-3 page analysis using the referencing the following criteria:

1. Think of an idea for a startup business. Explain how this business could utilize Amazon’s Web Services (AWS).
2. How do the concepts of capacity planning and scalability apply to this case? Apply these concepts both to Amazon and to customers of your business.