Introduction
Layout in manufacturing and in retail has a significant impact on efficiency and production. One need simply walk down any supermarket aisle to see how the layout of end-caps is used to increase sales for specific products or visit a manufacturing facility to see how cellular technology is used to reduce movement waste. We might also visit an Apple store in the area mall to experience their innovative layout design.
Apple used customer voice and feedback to drive the layout of their retail stores. This layout design was innovative and efficient. Apple was actually awarded a patent for their store layout! This revolutionary store design increased sales and productivity.
Product design integrates with layout designs and are often referred to as DFM&S or design for manufacturing and sales. This also ties into the fuzzy front end referred to in the Hammonds article FCmc: How to design the perfect product.
Managing the fuzzy front end and layouts can increase productivity, efficiency, and quality which all contribute to the organizations bottom line.
Instructions
Read this article: http://lowendmac.com/2008/the-roots-of-apples-retail-stores/ (Links to an external site.)
After you have thoroughly read through the articles, answer the questions listed below. Your answers must be detailed and thorough, addressing the questions completely. It is acceptable to list the questions numerically in your response.
- What is meant by Managing the fuzzy front end?
- Why are processes for developing a new product critical to customer satisfaction?
- Why are additional features of a product (beyond its design process) contributing to creating exceptional value for the customer?
- What were the rules that were violated in the Apple store and how did this make them successful?
- What design changes in the Apple store layout were new and innovative?
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Content
All requirements of the assignment are met. Content demonstrates sufficient elaboration on subject. Exhibits critical thinking skills. Reflects a logical sequence and order.
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Justification
Argument is well supported using a rational and logical reasoning.
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Mechanics
Responses are written at the graduate level with proper punctuation, grammar, and mechanics. Follows APA Style. Paper is 1-3 pages in length.
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Total Points: 100
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